Upcoming MCT Meetings

June 8, 2019

My Career Transitions presents

Topic: The Power of  "Pull Marketing" In Your Job Search

Speaker:  Ford R. Myers

Time: 9:45 AM - 11:45 AM

Location:  Penn State Great Valley, Malvern, PA

     Conference Center (building on the left)

Sponsor: Penn State Great Valley Alumni Society

To register for this FREE event, click here.  NOTE: Registration will end at noon on Friday, June 7th.

When searching for a new job, would you rather “chase after employers,” or have employers “chasing after you?” The choice is YOURS, and you CAN conduct your job search in such a way that employers will take the first step by reaching-out to you! 

Traditional job search involves “Push Marketing” methods. These include sending-out resumes, applying for jobs online, attending job fairs, contacting employers and recruiters, and of course - networking. Even if you do make contact, however, you’ll still have to “convince” the employer of your worthiness. This is the downside of “Push Marketing.”

But when employers perceive you as an expert and discover your credibility “on their own,” they’ll tend to feel pulled toward you and even pursue you. This is the primary benefit of “Pull Marketing.”

YOU can be known as an expert, regardless of your professional background or employment level. 

By attending this session, you will learn how to:

  • Start acting more like an expert
  • Start behaving like a consultant
  • Start being a problem-solver
  • Start making it all about them/their needs

Ford Myers' Bio
Ford R. Myers is an award-winning Career Coach and Certified Retirement Coach. He is author of the best-seller, “Get The Job You Want, Even When No One’s Hiring.” Ford’s firm, Career Potential, LLC, helps clients take charge of their careers, create the work they love, and earn what they deserve! He has held senior consulting positions at three of the nation’s largest career service firms. Ford’s articles and interviews have appeared in thousands of magazines, newspapers, web sites, television and radio networks. He has also conducted presentations at hundreds of companies, associations and universities. Learn more at https://careerpotential.com.

 

July 13, 2019

My Career Transitions presents

Topic: Getting Culture Fit:  Leverage Your Values to Get the Job You’ll Love

Speaker:  Steve Van Valin

Time: 9:45 AM - 11:45 AM

Location:  Penn State Great Valley, Malvern, PA

Sponsor: Penn State Great Valley Alumni Society

You need to register for this event.  NOTE: Registration will end at noon on Friday, July 12th.

Be aware of the hiring for “culture fit” mega-trend. Savvy organizations view their culture as a strategic advantage.  A huge shift has occurred in the way they search, interview, and hire candidates for “culture fit”.  They now go far beyond evaluating skills and experience in their decision-making.  You must also be able to demonstrate that your values are aligned to their organization’s values.  These values define what’s most important in HOW people work together, and fundamentally define their culture.  Making it through the culture fit gauntlet is essential to land the job.

Show them your values. You will gain a significant advantage if you can articulate your values, and back them up with specific examples on the difference they made to your decision-making and performance.

We will plan how to identify and articulate your values in your own authentic style and prepare examples that demonstrate your values in action.

Ensure your values will be valued. The culture fit factor works both ways.  Your inevitable future success with a new employer depends on how engaged you will be in the job.  You owe it to yourself to choose an organization that will bring out the very best in you.

By attending this session, you will learn:

  • How to understand the real values of your potential employer - not just the ones on the poster.
  • How to identify the type of culture that makes you thrive - Using the 6 Key Culture Fit Model
  • Vetting the most important person you will work with – your boss.

Steve Van Valin's Bio

Steve Van Valin, CEO and founder of Culturology is an innovation expert and employee engagement strategist.  He works with leaders who believe a high-performance culture is the key to unlocking a competitive advantage.  
As the leader of QVC’s culture and brand development strategy, Steve specialized in shaping an engaged high-performance culture that propelled QVC’s to become an E-commerce global powerhouse.  Steve led the strategy to align the development of teams and employees at all levels to QVC’s Values, known collectively as The QVC Difference. 

Steve has more than 25 years of experience developing winning culture and innovation strategy.  Some of his clients include NASA, The Philadelphia Phillies, SAP, Boeing, Lincoln Financial Group, Goodwill Industries, and The National Forest Service.  He is a talented keynote speaker who sparks insights and inspires action.